Avis continues to shine at 2014 Sunday Times Top Brands Awards
For the 11th consecutive year, Avis walked away with the Business to Business award in the Car Hire Category at the annual Sunday Times Top Brand Awards ceremony hosted on Friday 29 August in Sandton.
“The Avis vision is to exceed customers' expectations at every interface and we believe this accolade is recognition for our commitment and on-going dedication to continually give our customers a memorable experience,” says Keith Rankin Avis Chief Executive, Southern Africa.
We are honoured to be recognised in the Business to Business Car Hire Category for the 11th consecutive year and we would like to thank our customers and Avis Brand Ambassadors for making this possible. We would not be able to achieve these great results and be recognised for it without their dedication and support,” adds Rankin.
The Sunday Times Top Brands Award is one of the most notable brand awards in the country. Recipients are chosen by the customer, with research methodology conducted by TNS Research Surveys amongst 3500 consumers in metro and non-metro areas.
A separate survey is also conducted amongst 400 business leaders with respect to categories relating to business needs and services. In 2014, 3500 adults aged 18 years and older were interviewed as a part of the total sample. The study is representative of the adult population according to Statistics SA’s 2014 mid-year estimates.